Healthcare stakeholders are pretty sure that big data analytics is going to become 1 of the defining features of the industry in the coming years – but some predictions about occasions yet to come are free from alerts about what might go wrong.
When it comes to utilizing big data for clinical care, the promises are thrilling but the potential perils are various, argue Austin B. Frakt, PhD, and Steven D. Pizer, PhD in an editorial for the American Journal of Managed Care.
Big data can offer a wealth of rich, multi-dimensional information to foster holistic patient care, but healthcare data scientists must be careful not to depend too strongly on correlation rather of causation when determining the best methods for informed decision-making
“Spurred by the precision with which companies such as Google and Netflix use huge amounts of data to anticipate our interests, there is increasing investment in ‘big data’ applications to healthcare,” informs Frakt and Pizer, experts in healthcare economics.
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